Novu Health Engagement Blog

The key to improving Medicare risk adjustment? Member engagement.

Novu Health

Accurate and comprehensive Medicare risk adjustment is as crucial to delivering high-quality care as it is to your plan’s financial success.


Historically, Medicare plans have relied primarily on risk analytics vendors to help identify gaps in claims data and manage risk. Yet, while this process is helpful, it’s also a reactionary and partial solution at best.


2018 Medicare Risk Adjustment & Revenue Management


At NovuHealth, we believe the key to accurately identifying more risk is to proactively engage members in their health—and motivate them to connect with a provider—so Hierarchical Condition Categories (HCCs) can better come to light.


So, how can plans effectively engage their members to optimize performance under the CMS-HCC risk adjustment model? Learn more in our latest presentation, originally shared by NovuHealth’s EVP of Marketing & Engagement Jordan Mauer at the Medicare Risk Adjustment Revenue Management conference.


Sharing behavioral science and engagement best practices, Jordan revealed how to design an engagement program that leverages personalization, targeting and incentives to identify high-risk members—and appropriately capture additional risk revenue. 


Ready to design an engagement program that helps your plan better manage the CMS risk adjustment process?


Download the presentation, “Intelligent Member Engagement to Manage Risk and Drive Incremental Revenue,” using the button below. For even more engagement program insights and best practices, contact us to keep the conversation going.


Download the Presentation


Jordan Mauer is Executive Vice President of Marketing & Engagement at NovuHealth. In this role, he develops and leads the company’s marketing and brand initiatives, as well as member engagement programs. With more than 15 years of senior marketing leadership experience, Jordan brings a passion for analytics, loyalty operations and engagement, as well as strategic energy to NovuHealth. 


About NovuHealth

NovuHealth is the health care industry’s leading consumer engagement company. Combining performance analytics, behavior science and comprehensive technology solutions, our rewards and engagement programs enable health plans to increase high-value member activities—improving member health and driving plan performance. Visit us at