Novu Health Engagement Blog

How to win at value-based performance? Engage the health care consumer.

Novu Health

A CMS Star rating is a direct reflection of the value your plan provides to the consumer.


It also says a lot about your plan’s performance—both where you’re at—and where you’re headed. After all, a high Star rating brings with it a significant financial bonus, which health plans can invest right back into performance, creating an upward spiral of success.




So how can you create maximum value for your plan and the consumer alike—all the while improving member health?


At NovuHealth, we know the answer lies in engaging the health care consumer. And we shared exactly how it’s done in our presentation at the 8th Annual Star Ratings Master Class, led by NovuHealth EVP of Marketing & Engagement Jordan Mauer.


In it, health plans will gain practical insights for designing a consumer engagement program that drives performance—from higher quality to lower costs—and fosters a meaningful relationship between consumers, their health plans, and their health.


Download the presentation, “The New Economic Reality for Health Care Quality Improvement: Value-Based Performance,” using the button below. For even more engagement program insights and best practices, contact us to keep the conversation going.

Download Presentation


Jordan Mauer is Executive Vice President of Marketing & Engagement at NovuHealth. In this role, he develops and leads the company’s marketing and brand initiatives, as well as the end-to-end management of member-facing operations. With more than 15 years of senior marketing leadership experience, Jordan brings a passion for analytics, loyalty operations and engagement, as well as strategic energy to NovuHealth. 


About NovuHealth

NovuHealth is the health care industry’s leading consumer engagement company. Combining performance analytics, behavior science and comprehensive technology solutions, our rewards and engagement programs enable health plans to increase high-value member activities—improving member health and driving plan performance. Visit us at