Novu Health Engagement Blog

Press Release – Novu announces new Chief Operating Officer

Tom Wicka

Novu is pleased to announce Rob Sorensen as Chief Operating Officer

MINNEAPOLIS, MN – November 19, 2016 – Novu has hired health care industry veteran Rob Sorensen as Chief Operating Officer. He will report directly to Tom Wicka, Novu CEO. Rob will oversee...

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Using audience segmentation and targeting to improve Medicaid health outcomes

Jordan Mauer

Here’s something that most plans recognize, but aren’t always sure how to act on when creating rewards and engagement programs: not all Medicaid members are created equal when it comes to closing gaps in their care. Some members will naturally attend their...

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Your guide to a higher Star rating: Leveraging member engagement and high-value behaviors

Jordan Mauer

Since 2014, CMS has dramatically expanded opportunities for Medicare plans and partners to leverage rewards and incentives programs to impact quality ratings. What’s more, recognizing the potential for engagement programs to improve member health outcomes and...

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2 key insights: how rewards and engagement programs influence HEDIS quality measures and CAHPS ratings

Jordan Mauer

With the recent (and ongoing) shift toward a value-based care model, quality scores like HEDIS and CAHPS are more important than ever. Through such quality scores, Medicaid health plans must prove that members get the best care—resulting in the best outcomes—at...

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